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New Opportunities To Place Independent Music Award Winners in Front Of 20 Million Music Fans

Independent Music Award

Deadline Extended to August 17, 2007

The Independent Music Awards (IMA) - an international program that delivers major results for indie releases – recently added new judges and promotional programs that place IMA Winners and Finalists in front of 20 Million music fans and industry decision

The IMAs also announced the deadline for entries for the upcoming program has been extended. Submissions must now be postmarked by midnight on August 17, 2007. For the past 7 years, the Independent Music Awards has helped indie artists & releases worldwide overcome mainstream obstacles & reach larger audiences & opportunities.

Supporting nearly 50 album and song categories in a variety of music genres spanning Punk to New Age and design categories including Music Video & Swag, IMA Winners benefit from yearlong promotion, marketing & distribution programs via print, broadcast & online initiatives.

Produced by Music Resource Group, publisher of The Musician’s Atlas & co-sponsored by mega retailer, Borders Books & Music; online retail giant eMusic; radio promotion gurus, The Planetary Group; digital networks, ManiaTV & HavocTV; Burnside Distribution; social networking community, Trig.com and radio tracking service, MediaGuide, IMA Winners are promoted to more than 20 Million music fans & key industry players including Radio Programmers, Talent Buyers, Film, TV & Gaming Music Supervisors and Music Press.

Judges For The 7th Annual IMA Program Include:

• Suzanne Vega
• Les Claypool (Primus)
• Snoop Dogg
• Chad Smith (Red Hot Chili Peppers)
• Mavis Staples
• Frank Iero (My Chemical Romance)
• Angelique Kidjo
• Tim Pagnotta (Sugarcult)
• Duncan Sheik
• Judy Collins
• Rob Wasserman
• Chuck Comeau (Simple Plan)
• Charlie Musselwhite
• Mobb Deep
• Susan Tedeschi
• MickDeth (18 Visions)
• Martin Atkins (Public Image Ltd./Nine Inch Nails)
• Ice-T
• Carrie Hughes (MTV Music Supervisor)
• Anthony DeCurtis (Rolling Stone Contributing Editor)
• Kevin Lyman (Vans Warped Tour Creator/Producer)
• Stefan Goldby (Mania TV Music Programming)
• Chris Douridas (Tastemaker/KCRW DJ)
• Mike Errico (Blender.com Editor)
Entries received from Japan, Australia, Malaysia, Guam, Argentina, England, Mexico, Scotland, Ireland, France, Germany, Greece, Nigeria, Estonia, Poland, the Netherlands, Sweden, Finland, Israel, Spain, Canada and the United States reflect the program's stature and reach throughout the international indie music community.

Winners & Finalists credit the program with boosting their visibility among festival bookers, club talent buyers, radio programmers, distributors, industry insiders and fans. Past Winners & Finalists include: Speech, Lacuna Coil, Mary Gauthier, Sugarcult, Chris Whitley, Richard Julian, Eleni Mandel, The Mooney Suzuki , Girlyman, Dan Bern, Sweet Honey in The Rock, Bitter:Sweet and God Forbid.

Program Highlights Include:

• Winning songs and contact information are promoted to over 10 million Borders Books & Music customers in 12 consecutive weekly “Shortlist” opt-in eNewsletters. The artist’s own releases will be available for purchase at the BordersStores.com site.

• IMA Jukeboxes feature artist music and contact info. All IMA Finalists are included in the Vox Populi Jukebox which allows music fans to vote for their favorite songs. The Winners of this Vox Populi Poll are also promoted to press and industry.

• 10,000 copies of the IMA Winners CD compilation is distributed to music fans & industry pros at international music conferences, festivals, Spring Break & other events throughout the year.

• The sampler, promoted at 650+ US & Canadian college & public stations by leading promotions company, The Planetary Group, routinely places in the Top 1-25 CMJ charts.

• The IMA Winners CD is promoted to more than 1 Million eMusic subscribers.

• Winners & Finalists to be promoted to more than 9 Million viewers at digital broadcast sites including ManiaTV.com & HavocTV.com.

• Winners & Finalists to be promoted to Trig.com, MySpace & other social networking communities.

Entries must be postmarked by midnight August 17, 2007.
Go to www.IndependentMusicAwards.com for complete program details, judges & entry forms.
Trig Us: www.trig.com/indpendentmusicawards
Befriend Us: www.myspace.com/theindependentmusicawards

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